Monthly Archives: September 2011

HOW TO WRITE A “HOW-TO” FOLIO

Today, there are hundreds of enterprising men and women who write simple research papers (known in the mail order trade as FOLIOS) and sell them by mail. In the pages that follow, you’ll be shown how you can do the same. You’ll be shown how to select a subject, how to research it, how to … Continue reading

WRITING A PRESS RELEASE

The word “Press Release” seems to scare most people to death. On top of that not many people take the time to even think of writing their own Press Release. We hope this brief article will help clear up some of the mysterys surrounding this simple form of marketing. The first thing you have to … Continue reading

WRITE PROFITABLE CLASSIFIED ADS

Everybody wants to make more money. In fact, most people would like to hit upon something that makes them fabulously rich! And seemingly, one of the easiest roads to the fulfillment of these dreams of wealth is mail order or within the professional circles of the business, direct mail selling. The only thing is, hardly … Continue reading

EXCELLENT WORDS & PHRASES FOR AD WRITING

Add sales punch to describe your merchandise or sales offer – use one of the following words. It may be helpful, used alone, or with other words. They have been selected from successful ads for your convenience in preparing copy. Absolutely. Amazing. Approved. Attractive. Authentic.. Bargain. Beautiful. Better. Big. Colorful. Colossal. Complete. Confidential. Crammed. Delivered. … Continue reading

The All Important Opening

A lot of times we get wrapped up in our products. And why not? Weve worked for months putting our business together and our products are what people want to buy. When it comes to putting together a sales letter we want to explain every little detail so our prospect can see exactly what theyre … Continue reading